What's the common ground between cancer treatment and beer? As a successful oncologist, Orion Howard approaches each patient with honesty, compassion, and empathy, providing them with a dignified quality of life. His ability to listen and authentically connect with people has been one of the driving forces throughout his medical career and carried over into his new career as co-founder of Bright Ideas Brewing in North Adams, Massachusetts. Like oncology, brewing is a science that requires careful attention to the appropriate mixture of components in order to achieve success while never losing sight of the needs of the patient or the patron.
Voltaire said, "The art of medicine consists of amusing the patient while nature cures the disease", but sometimes it's also about the chicks, beer, and not taking yourself too seriously. In order to become an excellent surgeon Dr. Silverman labored over his craft for the past decade, however one of his greatest skills is understanding people. Connecting with his patients, through empathy, kindness, and humor is a crucial aspect of Silverman's approach to medicine and improving their quality of life.